Define and execute brand strategy to strengthen market position and brand awareness
About the role
Lead brand strategy and execution across all touchpoints. You'll define brand positioning, manage brand campaigns, and ensure consistent brand experience across all channels.
Responsibilities
- Develop and execute brand strategy
- Define brand positioning and messaging
- Manage brand campaigns and initiatives
- Ensure brand consistency across channels
- Conduct brand research and analysis
- Collaborate with creative team on brand assets
- Monitor brand performance and awareness
- Manage brand partnerships and sponsorships
Requirements
- 5+ years of brand management experience
- Strong understanding of brand strategy and positioning
- Experience managing brand campaigns
- Excellent strategic thinking skills
- Creative mindset with commercial awareness
- Strong communication and presentation abilities
- Experience in consumer brands preferred
- Knowledge of gaming industry a plus
Benefits
- Salary €40,000 - €50,000
- Strategic role with impact
- Hybrid work
- Health insurance
- Brand conference attendance
- Professional development